Monday, September 23, 2013

chris milk - interactive designer


CHRIS MILK

Chris Milk is an interactive designer who has directed videos for Kanye West, Arcade Fire, Modest Mouse and Gnarls Barkley. He was awarded the “Music Video Production Association” Award for 2008 “Music Video Director of the Year.

One specific video I find to be a strong interactive design is the Arcade Fire video he made, “The Wilderness Downtown.” One way it appeals positively to the user is through visual representation. The opening page asks the user to “Enter the address of their home town” which evokes happy feelings. Milk uses space creatively by opening and closing different boxes that display the home and other images in the video and makes you feel as if you are running too. To see "The Wilderness Downton," see here.

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